CHUY · Solving Attribution
CHUY is a privacy-friendly hardware sensor that counts 100% of actual foot traffic, then feeds every campaign result back into TopLine to power smarter proposals, stronger renewals, and publishable case studies.
Attribution, rebuilt
Old attribution asks 5% of people if they remember the ad. CHUY counts 100% of people who actually walked through the door.
The old way
The CHUY way
CHUY Attribution Dashboard
Traffic lift, impression delivery, and ROAS show up in real time, then flow back into TopLine so your team can use the data the moment they need it.
2×
Traffic Lift
85%
Impression Delivery Verified
92%
ROAS Measurement
78%
Deals Close 50 to 70% Faster
How it works
A simple, privacy-friendly hardware sensor ships to your advertiser. Plug it in, place it in-store, done. No phones required, no app installs, no wonky location permissions.
CHUY counts every device-born unique that walks through the door. Anonymous, aggregated, encrypted. Real traffic data, not a statistical estimate from a 5% sample.
Traffic lift, impression delivery, and ROAS flow into the CHUY Attribution Dashboard. Results feed back into TopLine, powering smarter proposals, stronger renewals, and publishable case studies.
The hardware
Ship it. Plug it in. Start counting.
Better together
Every CHUY result becomes fuel for the next pitch. Stronger renewals. Publishable case studies. A sales team that walks into every room with proof.
Built for
Defend premium ad pricing with ironclad proof. Walk into every renewal with physical evidence the campaign drove foot traffic.
Unify OTT, linear, and streaming spend into one attribution story. Show retailers, auto dealers, and QSR chains the data they actually care about.
Lead every client QBR with real ROAS data. Turn broadcast into a measurable channel that agencies can defend to CFOs and CMOs.
Stop guessing whether your ad spend drove visits. CHUY proves it with hardware-verified counts, not survey data or mobile proxies.
FAQ
Mobile app attribution samples device IDs from apps with location permissions, typically under 10% of real foot traffic. CHUY is a hardware sensor installed at the advertiser's physical location. It counts 100% of actual device-born unique visitors. Full verifiable count, not a statistical guess.
Yes. CHUY captures anonymous, encrypted device identifiers. No personal data is collected, stored, or transmitted. Aggregated traffic counts flow to the Attribution Dashboard, nothing that identifies an individual.
Ship the device to your advertiser, plug it in, and point an antenna. Installation takes minutes. First data flows within 24 hours. No app deployments, no SDK integrations, no IT ticket queues.
Every CHUY campaign result automatically feeds back into TopLine. When you build your next proposal, the attribution data is already there, ready to use as proof, to power renewal narratives, or to templatize into publishable case studies.
Pricing is per device, per campaign, with volume breaks for agency and enterprise deployments. Book a walkthrough and we'll scope a pilot for your top 5 accounts.
Book a Demo. We'll scope a pilot, map the rollout, and show you exactly what the first attribution report looks like.
